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Terms and Conditions

Effective date: April 2026
Last updated: April 2026

 

1. About these Terms

These Terms and Conditions ("Terms") govern your use of bfit.co.uk and any products, services, content, programmes, subscriptions, coaching, memberships or digital materials made available by B FIT ("B FIT", "we", "us" and "our").

By accessing or using our website or purchasing from us, you confirm that you accept these Terms and agree to comply with them. If you do not agree, you should not use our website or services.

 

2. Who we are

B FIT operates the website bfit.co.uk.

Contact details
Email: rachel@bfit.co.uk

 

3. Eligibility and acceptable use

You must use our website only for lawful purposes. You agree that you will not:

  • misuse the website;

  • try to gain unauthorised access to the website, server or connected systems;

  • interfere with the website's security or functionality;

  • submit false, misleading or fraudulent information;

  • use our content for unlawful, harmful or misleading purposes; or

  • reproduce, scrape, distribute, resell or exploit our content except as permitted by these Terms or by law.

You are responsible for ensuring that anyone who accesses our website through your internet connection is aware of these Terms and complies with them.

 

4. Our services

B FIT may offer a range of services and products, which may include:

  • fitness and wellness programmes;

  • digital guides and downloads;

  • meal plans and educational nutrition content;

  • memberships or subscriptions;

  • consultations or coaching; and

  • newsletters, blogs, classes and other online content.

Any descriptions of products and services on our website are provided for general information. We may update, change, suspend or discontinue services at any time.

 

5. No medical advice

Our content is provided for general educational and informational purposes only. It is not medical advice, diagnosis or treatment, and should not be relied on as a substitute for advice from a doctor, registered dietitian or other qualified healthcare professional.

Please read our Health Disclaimer below.

 

6. Account registration

If any part of the website allows you to create an account, you must ensure that your details are accurate and kept up to date.

You are responsible for keeping your account credentials confidential and for all activity that takes place under your account. If you believe there has been unauthorised access to your account, you should contact us promptly.

We may suspend or disable any account if we reasonably believe these Terms have been breached or if needed for security or operational reasons.

 

7. Ordering and payment

When you place an order, you agree that:

  • all information you provide is true and accurate;

  • you are authorised to use the payment method provided; and

  • you will pay all applicable charges.

Prices are shown in pounds sterling unless stated otherwise. We may change prices at any time, but price changes will not affect an order already accepted.

Payments are processed through third-party providers. We are not responsible for errors caused solely by third-party payment systems, although we will try to help you resolve issues where we can.

 

8. Digital content and delivery

Where you purchase digital products, access instructions, download links or account access will usually be provided after payment is confirmed.

You are responsible for ensuring that your device, software and internet connection are suitable for receiving and using digital content.

 

9. Refunds and cancellations

Nothing in these Terms affects your statutory rights under consumer law.

For digital products supplied immediately or made available for download or streaming, you may lose your statutory cancellation right once supply begins, if you expressly consent to this and acknowledge that your cancellation right will end.

Unless otherwise stated, coaching, consultations, memberships and other services may be subject to separate booking, cancellation or rescheduling terms shown at checkout or in your service agreement.

If you believe a product is faulty, misdescribed or inaccessible, please contact us at hello@bfit.co.uk.

 

10. Intellectual property

All intellectual property rights in our website, branding, logos, designs, text, graphics, programmes, downloads, videos, recipes, plans, materials and other content are owned by or licensed to B FIT unless otherwise stated.

You may:

  • view the website and materials for your own personal, non-commercial use; and

  • download or print materials only where this is expressly allowed for your personal use.

You may not, without our prior written permission:

  • copy, reproduce, republish, upload, post, transmit or distribute our content;

  • modify, adapt, translate or create derivative works;

  • sell, sublicense, share or commercially exploit our content; or

  • remove any copyright, trade mark or proprietary notices.

 

11. User content

If you send us testimonials, reviews, feedback, comments, images or other content, you confirm that:

  • you have the right to share it;

  • it does not infringe anyone else's rights;

  • it is not unlawful, offensive or misleading; and

  • we may use it for the purpose for which it was submitted and, where applicable, in accordance with our Privacy Policy and any permissions you give us.

 

12. Website availability

We do not guarantee that the website will always be available, uninterrupted or error-free. We may suspend, withdraw or restrict the availability of all or any part of the website for business or operational reasons.

 

13. Reliance on content

Although we aim to keep our content accurate and up to date, the website and its content are provided on an "as is" and "as available" basis. We make no guarantee that content will always be accurate, complete or suitable for your particular circumstances.

 

14. Limitation of liability

Nothing in these Terms limits or excludes liability that cannot lawfully be limited or excluded, including liability for death or personal injury caused by negligence, fraud or fraudulent misrepresentation, or any other liability that cannot be excluded under the law of England and Wales.

Subject to the above, and to the fullest extent permitted by law:

  • B FIT shall not be liable for any indirect or consequential loss;

  • B FIT shall not be liable for loss of profits, revenue, business, savings, opportunity, goodwill or data arising from your use of the website or services;

  • B FIT shall not be liable for losses arising from your reliance on educational content, fitness content, wellbeing content or third-party content; and

  • where liability arises from paid services, our total liability to you shall not exceed the amount you paid to us for the relevant product or service giving rise to the claim.

 

15. Your responsibility and assumptions of risk

By using our services, you acknowledge that participation in exercise, fitness, nutrition or wellness activities involves inherent risks and that you take part voluntarily and at your own risk.

You are responsible for deciding whether our services are suitable for you, including whether you should obtain medical advice before participating.

 

16. Third-party websites and tools

Our website may contain links to third-party websites, apps, platforms or resources. These are provided for convenience only. We do not control and are not responsible for the content, policies or availability of third-party services.

 

17. Privacy and data protection

We process personal data in accordance with our Privacy Policy and Cookie Policy.

 

18. Changes to these Terms

We may update these Terms from time to time. The latest version published on the website will apply from the date it is posted.

 

19. Governing law and jurisdiction

These Terms and any dispute or claim arising out of or in connection with them shall be governed by the laws of England and Wales.

The courts of England and Wales shall have exclusive jurisdiction, except that if you are a consumer resident in Scotland or Northern Ireland, you may also bring proceedings there where required by applicable law.

 

20. Contact

If you have questions about these Terms, please contact:

B FIT
Email: rachel@bfit.co.uk
Website: bfit.co.uk

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